It starts with quality foundations
As any builder will tell you, creating a great structure starts with quality foundations. You begin with a solid base, followed by a strong framing system and then finally you add the external elements that make it look good. Creating a quality website is not that much different. The result you see is really only a small part of the total effort. But when the foundations are good, it’s easy to extend and make improvements later on. With a multitude of tools available for building websites these days, it’s hard to know what’s the best approach. That’s why we’ve put together this handy 12 step guide that walks you through the process from start to finish. It covers all the basics for getting it right.
01
Get a domain name
02
Setup your business email
03
Choose a web building platform
04
Select a hosting provider
05
Tell your brand story
06
Imagery thats brand ready
07
Tell your brand story
08
Speaking to your audience
09
Google Analytics
10
Social Media
Social media now represents an important marketing tool for most businesses. Services like Facebook, Instagram, Linkedin, and Pinterest all provide unique opportunities to grow your exposure and drive new business. While posting on social media is free, creating high-quality content can be time-consuming. So before trying to promote yourself across every social media site, give some thought as to where your target customers are spending their time. If you’re an Interior Designer, then visual sites like Pinterest and Instagram will deliver maximum value – so focus your efforts there. If you’re a Business Consultant, then LinkedIn is likely to give you more bang for your buck. Be wise with your time and effort. And if funds permit, consider hiring a social media expert to get you on the right path.