Reinventing the legal landscape


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Achieving value

PERSUIT is Australian start-up creating a new playing field for large corporates looking to achieve maximum value when engaging outside legal services. Their innovative platform allows clients to prepare and issue ‘Requests For Proposal’ to multiple law firms simultaneously. The PERSUIT service allows the client to make data driven comparisons of all proposals.

“Neon Collective simplified and visualized the core value proposition in a way we’d been trying to do for years.”

Justin Lawson – Co-Founder & CEO

PERSUIT landing page
Neon Collective was engaged by the PERSUIT team to create a website that could succinctly tell the brand’s unique story,  showcase the advantages of the platform and provide  a lead generation funnel to support the start-up’s marketing efforts. A key focus of the design was to mirror the style and simplicity of the application within the website’s UX.

In the past 6 months, PERSUIT have attracted a number of major corporates to the platform, including the likes of Shell, Walmart and Microsoft.

Defining the look

Making complex information beautiful & digestible.

PERSUIT's brand look and feel
Form capture funnel
Capture form funnel.

Built to convert

Call to actions supported with A/B testing for max conversion.

Tailored for mobile

Modules designed specifically for the small screen.

Website designed for mobile

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